I wouldn't admit I'm obsessed with clothes, but I occasionally find clothing companies that really impress me enough that I care to follow them like the lurker I am. In some instances the company uses great, unconventional materials (i.e. merino wool; recycled fabrics); in other cases, the garments are hand made. In all cases, the products appear to be high quality and durable.
In no particular order, here are a few I have enjoyed, in different ways--though, to be honest, some of these I've never experienced personally... An asterisk (*) indicates something I've used well
Mountain Khakis* (
Alpine Utility Pants: perfect in every way; soft twill, double knees, gusseted crotch, trade-mark double pocket, triple stitched; utility/phone pocket; superior alternative to Carhartt)
Mountain Hardwear* (among other things, the Epic [rain] jacket: large hood with visor, large pockets, waterproof chest pocket, long sleeves, armpit zips)
Swrve Cycling Apparel - for as cool as their clothing is, their website is terrible and inconsistent, and their logo is wack. That said, I would really love to have their soft shell pants, soft shell Milwaukee hoody, and any of their knickers...
Octopus Inc.* (Soft-brim cycling cap: fold up to fit it into your back pocket; hand made, local, customizable. Awesome.)
Icebreaker* (Apollo Beast merino wool t-shirt: unbelievably comfortable, considering donating all other t's to Salvation Army...) - wool clothing. Period.
Cadence - great website, one of a kind cycling-related garments and art. I hope to test something of theirs soon
Rapha - I've posted about this company before; a gentleman's cycling outfitters; maybe too much "boys club" nostalgia, but definitely quality. Leather, wool... Built to last and look classy doing it. Supposedly starting a women's line soon
Outlier - American version of Rapha; stuff for gentlemen; pricey but seemingly well crafted. Wool, soft shell...
Freeman Transport - okay, okay, it's a bike manufacturer, but they've put out some soft-goods worthy of attention and I anticipate they'll be making more...
Howies - not available in the U.S. Everything looks amazing though. Great materials (i.e. hemp, wool...), great cuts. Although recently bought out by Timberland, still managed by founders
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I'm sure there are other companies, but these are stand-outs...
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